7 Ways to Use Website Audio in Your Marketing Arsenal Marketing Articles | June 8 Wholesale Jerseys , 2004 7 Ways to Use Website Audio in Your Marketing ArsenalMost visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this ca...
7 Ways to Use Website Audio in Your Marketing Arsenal
Most visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this capability.
Audio?s power comes from its ability to engage more of your visitor?s senses. The more senses you engage Cheap Nike NFL Jerseys , the easier it will be to effectively communicate. Instead of just reading your words and looking at your picture, you can communicate with your voice ? and the voices of your clients.
The power of audio can be appreciated by comparing the newspaper column version of Tom and Ray Magliozzi?s Car Talk with the program aired each week on National Public Radio. Although the newspaper column and radio program address the same topics, it?s far more fun to listen to Car Talk ? where you can experience Tom and Ray?s intonations and phrasing ? than to read the same words.
Here are some of the ways you can employ audio on your website:
-Welcoming messages. You can create closer emotional bonds with website visitors by personally welcoming them to your site and introducing some of the features they should explore.
-Testimonials. Audio testimonials are far more powerful that written testimonials, especially if you include a photograph of the individual speaking the testimonial. The next best thing to a face-to-face referral is a recording of a client explaining their satisfaction with your product in their own words.
-Guarantees. Your satisfaction guarantees gain impact when you deliver them in your own voice. Place them on your order form Cheap NFL Jerseys Wholesale , at the point of sale. People are inherently cautious about ordering products and services from the Internet. Reassure them that their credit card and personal information are safe with you.
-Seminars and teleconferences. Short excerpts about upcoming events can make your event even more appealing. Snippets from past seminars can whet visitors? appetites for more.
-Tips. Add interest to your site by describing an audio ?tip of the day? or ?tip of the week? in your own words. Be sure to offer access to previous tips, too.
-Audio postcards. You can include audio invitations and testimonials as links in email sent to clients and prospects. To arrange an audio testimonial, simply provide your client with a phone number and password, and invite them to call up and express their satisfaction with their purchase from you. Audio postcards are a great way to stay in contact with your clients and prospects with an announcement of an upcoming product or service. They are also a quick way to acknowledge a special occasion.
-Streaming audio can be used to allow visitors to playback longer events Cheap NFL Jerseys Online , like seminars or teleconferences.
When you add audio to your website, allow your visitors to maintain control. Don?t begin playing your message when the webpage loads. Instead, invite visitors to ?click here? to hear your voice. Keep your messages as short and concise as possible.
And avoid ?scripting? your introductions and guarantees. Write down the key ideas you want to communicate, but deliver them in your own words as conversationally as possible.
Web audio is no longer a futuristic luxury. Web audio is here now and it?s as close as your telephone. It is an affordable and easily added feature that can set you apart from the competition and help communicate your message with added impact. Wordpress is a wonderful blog program. It''s feature rich Cheap NFL Jerseys Free Shipping , widely supported, and FREE! You''ll also find hundreds of plugins for wordpress that will add rss feeds, polls, galleries Cheap NFL Jerseys From China , and more. Today I want to share with you one of the best plugins for wordpress that can make you money. It''s called Cashlinks Lite.
Cashlinks Lite is a plugin that will dynamically hyperlink any keyword or phrase to any url that you specify. All you have to do is write the article, do a review, or even use syndicated articles in your blog for content. Then Cashlinks Lite will insert the code to hyperlink keywords in the article automatically.
Before Cashlinks Lite, writing an article with links to your affiliates meant stopping every other sentence to insert the hyperlink code on the text. If you want to link to several different affiliates Cheap NFL Jerseys China , it''s a major pain and can really stop your in your tracks. Even worse, it disrupts your thought process and could cause you to start all over.
How about all of the previous posts you have in your blog. Ever go back and edit them because you wanted to include links to new affiliates? If you have hundreds of posts, you wouldn''t even think about doing that. You''d probably pick two or three then get too tired or bored to do anymore. It''s a mundane task and very time consuming.
But wait! Isn''t that what computers are for? To do all the mundane repetitive things that we humans don''t feel like doing? Wouldn''t it be nice if your computer could go back and insert the hyperlink code for you on every keyword in every post, article Cheap NFL Jerseys , or page you ever wrote in Wordpress? Now thanks to Cashlinks Lite, it can. Whether you have one post or thousands, Cashlinks Lite will dynamically insert hyperlink code on every keyword or phrase you tell it to.
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