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Why e-commerce businesses need more than a web presence
Posted On : Oct-10-2011 | seen (186) times | Article Word Count : 447 |
When thinking of e-commerce businesses, many people only consider the online store itself. Although this is the true definition of e-commerce鈥攕elling online鈥攊t is not the only aspect of owning an e-commerce business. When thinking of e-commerce businesses Connor McDavid North America Jersey , many people only consider the online store itself. Although this is the true definition of e-commerce鈥攕elling online鈥攊t is not the only aspect of owning an e-commerce business. In fact, there are many businesses that integrate their online presence with their in-person store鈥攑resenting a multichannel solution that covers all their customers' wants and needs. Here are a few reasons that e-commerce business owners should consider integrating their online presence with a brick-and-mortar store.
Customers expect you to have a store they can go to. Even if you don't think you need a store, if you sell a large amount of goods and want to really expand your business, then you'll have an in-person store that customers can visit as well. Local customers may want to drop by your store instead of waiting for their order to arrive or paying for shipping. It also makes it more convenient when customers can browse through your selection and physically see it Nathan MacKinnon North America Jersey , touch it, and ask questions about it. At the very least, you need an office space or a business address.