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Beyond the Fad Marketing Articles | January 1 Cheap Vince Carter Jersey , 2013
Brochures are an old standby of print advertising and color printing.? They?ve endured the test of time, but sometimes they get overlooked in the rush to hop on the latest marketing bandwagon.? Some w...


Brochures are an old standby of print advertising and color printing.? They?ve endured the test of time, but sometimes they get overlooked in the rush to hop on the latest marketing bandwagon.? Some will say that brochures just aren?t as hip and sexy as their online oriented alternatives.? I think a lot of this sentiment comes from the fact that designing an attractive brochure takes more thought and consideration than spamming a list e-mail addresses.? It doesn?t have to be difficult or time consuming Cheap Dwight Howard Jersey , though.? Let me give you a few quick and easy to follow guidelines for brochure printing that may help you out.Start Strong - The ever increasing demands on consumer's time coupled with an overabundance of advertising ensures that people will, without a second glance, pass over a brochure that doesn?t offer them a compelling reason for them to pick it up and read it.? You have to win them over with the headline on your brochure's cover. If you really want to put your logo at the top of the brochure you can.? Just keep make sure you leave room at the top for your headline and make the text of the headline itself the prominent feature.? Personally Cheap Tracy Mcgrady Jersey , I prefer to lead with the headline and save company information for the bottom of the brochure or the back of the brochure.? Using the space on the back of your brochure for your logo makes for a very sleek and professional looking brochure, in my experience.Focus on Image - After reading your headline, the second thing that's a reader is going to focus on is the imagery you employ on the cover of your brochure.? Your image should be bold enough to catch the eye but should be complimentary to the overall color scheme of your brochure. ?I also recommend using a single image that will convey what the reader should expect from the remainder of the brochure.? This will prevent a cluttered and unprofessional impression.? Also Cheap Penny Hardaway Jersey , make sure the image you are using is of a high enough resolution to not oid turning your brochure into