Discover 3 Alternative Methods to Boost Quality Testimonials Marketing Articles | December 25 Cheap Eric Dickerson Jersey , 2003 Here are three ... to increase your ... or their quality. Create an online diary or blog,use an auto ... method, set up a form on your web siteor set up a survey.1 -- Set
Here are three alternatives to increase your testimonial numbers or their quality. Create an online diary or blog Cheap Greg Gaines Jersey , use an auto responder method, set up a form on your web site or set up a survey.
1 -- Set up an Online Diary
Usually an online diary is a fun way to keep friends and family up to date on what is going on in your life. Online diaries can also be used for testimonial submission with conversational style recommendations about your productservice. Online diaries are offered on many web sites, even famous persons like Oprah Cheap Bobby Evans Jersey , Dr. Phil, or Tony Robbins.
You set it up on their site and paste the page link into your "thank you for purchase" auto responder, on your web site or into other marketing materials. Include a 1-2-3 learning experience on what is included in a good testimonial with various examples. People will appreciate the learning opportunity by taking the time to complete the process. In addition Cheap David Long Jersey , their quality will increase.
Online diaries are updated frequently, thus giving a higher perceived value. They also have a warmer conversational style that increases reader connection. Because a diary is considered "private", it increases curiosity and they will read longer.
Two additional blessings are that you will save transfer time and others will read the other comments.
The offside is that you will want to monitor the entries to avoid some kids having fun.
You can also enter regularly updated customer comments received through other means on the productservice improved their life.
You can increase credibility by including the customer's profile. Include their picture or audio testimonial or a video segment of them using the product. You can also scan in and include handwritten letters or notes you receive.
A blog is an upgrade of the online diary with additional controls.
There was online diary software available to help you set up your own online diary Cheap Darrell Henderson Jersey , however, blog software replaced it.
Resources:
Set up your own diary at: http:www.diaryland. They provide a personalized URL: your-name.diaryland. I recommend this resource because I like the personalization capability.
Here is a course on how to set up an online diary at: http:personalweb.aboutcshtmltutorialsa310emailcour se.htm
After they make a purchase or receive a freebie set up an automatic auto responder requesting a testimonial. You can include a link to the online diary as the only choice or as part of multiple submission options.
If you offer an ecourse, forward them a progress report request. This can easily be set up in the auto responder system for easier production. Ask them no more than 3-5 questions that don't encourage yes no answers. Ask them to rate their learning experience or make suggestions too.
Resources:
All about auto responders: http:marketing-of- trainingexpert_advisorsask_massimo2002-03-23.htm
How to Write a High-Profit Auto responder Series http:javafaq.nuarticle232
You can design a "fill in the blank" or "multiple choice" form in HTML or in text. HTML is easier to complete yet can take too long to down load if long or in some international browsers.
You can send the form through an auto responder system before or after completing something. They make the purchase you automatically send them the form. The form makes submission easier for them to complete and will increase the response rate.
There are software packages and vendors who will set up this form and track the results for you.
Use web surveys to gather their recommendations. There is software to help you create surveys and track the results. Survey hosting can be an online based or PC-based product.
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